JA Productions is proud to lend its support to The Power of Events (UK), the not-for-profit company established in 2022 to deliver a much-needed comprehensive platform that for the first time succinctly and effectively showcases the UK events industry in its entirety.
The platform maps out the seven core sectors and signposts to the four key industry communities – the multiple trade associations, the support organisations, industry media and UK universities working as research partners to support the data needs of the industry.
With similar values to our own, it has developed partnerships with universities across all four UK Nations to help design and deliver research and data that demonstrates the social, economic and cultural impacts of events of all types across the UK. These work projects will be accessible to all who need them, with the industry and academic communities constantly engaged to identify what research is required to support and enhance the understanding of the UK events industry’s value, development and resilience.